Wednesday, December 5, 2012

EOC Week 10: Benefits VS Features

Benefits:
The benefits of the Pepperoni Pizza flavor potato chip is that it's thicker than the normal competitor's potato chip - meaning that it's more fulfilling than your traditional 'snack.' The packaging for the product is put in a cylinder shaped container that is defined and solid. What's beneficial about the container as opposed to other potato chip bags, is that the chips won't get ruined. Compared to traditional potato chip bags, they're a lot more flimsy and fragile. Sometimes when you open up their potato chip bags, you can already see that some of the chips are already crushed into tiny little pieces. 

Features:
One of the biggest key features in the Pepperoni Pizza flavored potato chip is that it's infused with spices and seasonings like a real Pepperoni Pizza. The packaging is marked with really outrageous colors, some that symbolize similarities to Italy, and considering the cut of the chip is really thick - it makes the packaging requirements to be bigger, which will make it stand out from it's fellow competitors.

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