Wednesday, October 10, 2012

Week 2 EOC: Boston Consulting Group - Video Games

Star: Xbox 360
With Microsoft releasing some news in regards to information about the new 'Xbox 720,' it just goes to show how far the gaming console has come. As opposed to having a controller, the console provides a wristband that slides on the user, and can sense movement within the hand and fingers - even with the controller not being a glove. With such innovative technology and evolving gaming in general, it really makes Xbox in the forefront when being compared to it's fellow competitors.
Cash Cow: Playstation 3
One of the biggest attractions that Playstation 3 has over other gaming consoles is its free access to 'Playstation Network,' which is it's online gaming community. Compared to another gaming console like Xbox, playing on the internet with the Playstation is free, and Xbox requires a monthly fee.
"Consumer demand for the PlayStation 3 system, peripherals and software was very strong during the Black Friday weekend. Gamers were quick to recognize the incredible value of the PS3 with its free access to PlayStation Network, Blu-ray capabilities, and the industry's best lineup of new titles, including the critically acclaimed Uncharted 3," an SCEA spokesperson commented to IndustryGamers. With that being said, the popularity of the Playstation had only risen during the holiday season when the prices were cheaper.
Question Mark: Nintendo Wii
With the release of the Nintendo Wii, the console was almost in everyone's houses. The feature of the 'Wii-Mote' had allured many gamers into buying the new product. The games revolved around physical movements: games revolving around sports, some had incorporated adventures and zombies, and others were dancing games.Unfortunately, with the recession, the sales of the Nintendo Wii have declined. There is still interest within the console from others - the physically inactive and even people of an older age still have a tad bit of interest in the console primarily because it's different from the other consoles, and that it is interactive so that it gives it a little more of an edge compared to the other consoles. But games marketed toward the physically inactive and people of an older age is a lot more minimal, games revolving around yoga, fitness, and even trivia can only take the company so far. "We've had very good years," he said. "It's [falling demand for Nintendo consoles] part, I suppose, of the cycle. We're not recession proof. We've probably as an industry been better than other industries," Yarnton states.
Dog: Dreamcast
Sega's Dreamcast had first arrived back in 1999, and in it's time was considered innovative considering you could link the gaming system to the internet and play with numerous other players around the world. With that being said, we're in 2012 now, where online gaming is a lot more revolutionary, fast paced, and have different kinds of genres - roleplaying, first person shooters, real time strategy, and various other kinds. Dreamcast had stopped developing games in the early 2000's due to the release of other gaming consoles; their competitor(s) had blew them out of the water.

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