Saturday, October 20, 2012

Week 3 EOC: Making Money for Good

Baby Teresa:
"Buy once, give twice", is the quote that the company Baby Teresa follows. Baby Teresa is an online clothing company that sells organic baby apparel and accessories. What sets Baby Teresa apart from other baby clothing brands is that Baby Teresa donates an outfit to a child in need for every outfit, and with every purchased accessory, a portion of that goes to purchasing formula for babies. 
"So far we’ve made donations in over 20 countries from Peru to Indonesia, Australia to France and Uganda to Egypt to name a few. " Baby Teresa has donation sites all over the world, where the formula and baby clothes that are to be distributes are located. 
Baby Teresa was started in 2009 by Sammie Appleyard and Kristy Dunphey, who shockingly didn't have any children at the time, but now mother three between the both of them. Appleyard and Dunphey's actions and overall drive have inspired unofficial members in other countries to strive in having the brand grow - "...a new team member - Carrie Hesketh - who has been a pivotal part of our donation team (unofficially up until now) conducting three donations in her adopted home of Vietnam. Carrie's new role sees her spearheading sales into new territories for Baby Teresa. "

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